Differentiation Strategy and the Performance of Medical Insurance Companies in Kenya. International Journal of Business Management, Entrepreneurship and Innovation , [S. l.], v. 6, n. 2, p. 69–90, 2024. DOI: 10.35942/0tjve607. Disponível em: https://publications.ijcab.org/a/index.php/jbmed/article/view/86.. Acesso em: 21 dec. 2024.